Logos and visual direction
A considered starting point for how your organisation looks, informed by your audience, purpose and the places your identity will appear.
Brand identity · Graphic design · Lisbon
Brand identities made for everyday use.
I’m Sami, a designer based in Lisbon. I create logos, visual identities and graphic materials for businesses and programmes. We connect the visual direction with your audience, then carry it through the website, presentations, campaigns or printed materials your team actually needs.
Tell me about your project ↗Branding and graphic design
A connected design system
Colour, typography and graphic elements that work together across your website, presentations, social content and printed materials.
Design for real use
Campaign visuals, event materials and everyday assets, shaped around the formats your team actually needs.
A look at the work
From first conversation to delivery
First, we discuss your audience, references and existing materials. I develop a visual direction, refine it with your feedback and prepare the agreed assets. The aim is a coherent identity that you can use with confidence.
A project may cover a new identity, a focused refresh or a set of campaign materials. We agree the formats, applications and deliverables before starting. Any photography, copywriting or printing requirements are scoped separately.
Before you commission an identity
Do I need a complete rebrand?
A new identity is one option. A focused refresh or a set of campaign materials may suit the immediate brief. We discuss what your current identity does well and what needs to change.
What files will I receive?
We agree the applications and file formats in the scope, including any editable files and guidance your team needs. Fonts, stock assets, photography and printing have separate requirements that should be identified before production.
Can the identity carry into a website?
Website design can be planned alongside the identity, with its own agreed scope. That lets typography, imagery and layout develop together across the materials visitors will actually see.
What should your brand feel like?
Share your organisation, audience and the formats you need. Include existing visuals, references and any deadline or budget range. A new identity, a careful refresh and campaign materials can be scoped separately, so you commission the work that is useful now.
Start a conversation ↗
